the challenge.

Inform beautifully. 

Seed Studio was a Seed Agency offshoot born during the Covid lockdown, to provide off-the-shelf and customizable behavioral signage designed to elevate personal and commercial spaces. Our goal was to help spread information in an instructive and modern way with playfulness, humanity, and warmth.

So many resources go into creating brand identities and experiences, and there seemed to be a need for informational signage to complement that effort, especially during a time of crisis.

Spread positivity. 

When people feel welcome and safe in the spaces they live, work, and visit, their moods can shift toward the positive. Considerable data supports the idea that positivity and community strengthen well-being and immunity. The happier we are together, the more healthy we can be, both physically and mentally.

Why this? Why now? 

Seed Studio was born during a time of change and challenge. At Seed Agency, we create brand strategies, identities, and experiences, and the crisis of COVID-19 inspired us to extend our work to a greater audience who might benefit from well-designed and thoughtful messaging.